TORONTO – There wasn’t some grand plan behind the UFC’s resolution to tug a pay-per-view headliner and put it on ESPN’s streaming platform.
In accordance with UFC President Dana White, the promotion simply wished to make a superb impression on its new broadcast companion by providing Henry Cejudo vs. T.J. Dillashaw.
And in addition to, they’ve carried out it earlier than.
“We did it final time once we launched, too,” White on Thursday informed MMAjunkie.
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White is referring to the promotion’s community tv debut on FOX, which befell in 2011 and featured a heavyweight title battle between then-champion Cain Velasquez and Junior Dos Santos. Though White was incensed by the brevity of the battle, it was a professional rankings success with 5.7 million viewers.
This time, the champ vs. champ attraction, with bantamweight title holder Dillashaw (16-Three MMA, 12-Three UFC) shifting all the way down to problem flyweight champ Cejudo (13-2 MMA, 7-2 UFC), goes on-line. ESPN+ isn’t in contrast to the UFC’s personal digital platform, UFC Battle Move. But it surely’s longterm viability isn’t but confirmed, and the sports activities community undoubtedly wants the UFC’s muscle to construct its profile.
Till very not too long ago, UFC on ESPN+ 1 didn’t have a headliner. And on Wednesday, the cardboard received a wave of unhealthy press when a battle between convicted home abuser Greg Hardy received booked on the cardboard alongside Rachael Ostovich, who’s recovering from an alleged assault by her husband final month.
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White dismissed the controversy as a media creation, however there are actual penalties for the relocation of the flyweight title battle. It’s the primary time Dillashaw has competed at 125 kilos, and he’ll now have one much less week to shed the required weight.
However regardless of all the problems the UFC has had with weight-cutting, White isn’t frightened about his selection.
“I don’t fear about loads of that stuff,” he mentioned. “These guys are professionals. Dillashaw has been round for a very long time and is aware of what he’s doing.”
Fairly quickly, White and the remainder of the MMA world will discover out if that assertion is true.
For extra on UFC on ESPN+1, try the UFC Rumors part of the location.
Pictures: Better of T.J. Dillashaw
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